Say what you want about the apparent lack of taste, the Auschwitz advert appears to be driving soem serious business for the gym.
“A huge number people have researched or Googled … our YouTube channel has shot up, our group page has got an hundred extra members in minutes and we have had about five times as many enquiries as before,” he told arabianbusiness.com. “It has got to the point I am nervous that I can’t cater for demand.”
