If you’re a beer drinker you’re probably partial to a bottle of Newcastle Brown Ale ever now and then. I’ve got a mates who simply can’t turn up for a game of Cards Against Humanity without a least a six-pack of the stuff. Now, the makers of Newcastle Brown Ale really, really wanted to advertise at this years Super Bowl (XLVIII, Feb 2) but lacked one or two things necessary to do so - like talent, and permission to actually advertise.
Not to be deterred, they shouted “Bollocks” at the top of their voices and made an advert anyway.
Above we have embedded the preview for this “market changing” advert, and encourage you to drop along to IfWeMadeIt.com to check out what would have happened if they… well.. made it.
Just how fast would beer companies go out of business if they were forced to have honest advertising? While I’m sure most folks would be just fine and able to give up their favorite brew, I’m not sure that the world would be a better place without a few pints of Guinness.
Daniel returns to this week to join Steven and Paul as they talk million dollar toilet paper, not fat “fat kids”, staging your own kidnapping so that you can party, swimming in a beer pool, and chowing down on ghost burgers.
